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The Future of Email Marketing: AI-driven Automation and Personalization   Artificial Intelligence and Its Applications in Email Marketing   Artificial intelligence (AI) has emerged as a transformative force in various industries, and email marketing is no exception. By harnessing the power of AI, businesses can revolutionize their email marketing strategies and unlock new levels of personalization, automation, and campaign optimization. In this section, we will provide an introduction to AI and explore its applications in the realm of email marketing.   Understanding Artificial Intelligence (AI): AI refers to the development of computer systems that can perform tasks that would typically require human intelligence. It encompasses various technologies, including machine learning, natural language processing (NLP ), and predictive analytics. AI algorithms enable computers to learn from data, recognize patterns, make decisions, and improve their performance over time.   Importance of Em